Marketing Basics: Plan for Marketing that Works
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Small business owners often struggle to find marketing that brings them business without wasting their time or money. In this interactive seminar, learn how to create your own marketing plan. You’ll focus your efforts so you avoid wasting time and money on marketing that doesn’t work.
How Will You Benefit:
Suggested Audience: Business Owners, Marketing Professionals
- Discover who your customers are
- Learn how to reach them
- Develop a marketing message
- Leave with building blocks for your own marketing plan
Presented by Mischa Danaceau, Illumen & MESH Strategies
Mischa Danaceau is the marketing director for Illumen and owner of MESH Strategies LLC. He has consulted with more than 200 businesses over the past 10 years, helping to create effective solutions that foster business growth. Specializing in marketing strategy, marketing research and customer loyalty management, Danaceau has experience in various industries, including information technology, telecom and non-profit. Danaceau holds an MBA with an emphasis in B2B marketing from the University of Colorado at Denver.