Event Description:

Every interaction you have with your customers builds your relationship with them, for better or worse. Learn the top five ways to build better relationships that increase sales and how to easily incorporate these techniques into your business. You will gain insight into key sales strategies and how to adjust your own communication style to strengthen your business relationships and sales conversions.

How Will You Benefit:

• Learn how to discover everything about your client.
• Offer and demonstrate value at every touch.
• Understand what it takes to earn your client’s trust.

Presented by Gina Kaelin-Westcott, Connect Selling

Gina Kaelin-Westcott, CPC, ELI-MP Gina is a Sales Strategist and Coach for small businesses. Gina focuses on the sales process and ensures the sales strategy; goals and actions are aligned to the company strategy with key metrics for consistently increasing sales and overall performance. Gina is a Certified Professional Coach. Gina is a dynamic, award winning sales management leader with a 22+ year record of achievement at a Fortune 10 company. Gina Kaelin-Westcott, CPC was named the 2010 VIP Professional Woman of the Year by the National Association of Professional Women and is the Author of “Creating a Bond Beyond the Handshake, 100 Reasons Why Relationships and Value Sell Every Time!”